It’s no secret that the festive shopping season is especially important for brands and retailers in India. In fact, last year’s festive shopping amounted to Rs. 2.50 lakh crores. Manufacturers making smartphones, refrigerators, wearables and two-wheelers are producing 20% more inventory as compared to last year for the festive season, owing to a demand revival […]
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The upcoming 2024 festive season in India promises to be a “boom” time for retail stores. According to the 2024 RBI Consumer Confidence Index, consumer sentiment in India has moved to the ‘optimism” zone and is at its highest level since January 2023. This augurs well for the retail industry and its business profitability. That […]
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The fact that India is fast turning into an innovation hub of the world is no longer a murmur in most boardrooms across global corporates. Building on a strong foundation in technology outsourcing, the country is now witnessing the presence of major players who are eyeing it to fuel their next stage of growth. But […]
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CXOs oversee critical functions within a company and play a significant role in shaping its strategic direction. But the list of things they need to accomplish every single day is constantly growing. Not only do they need to build and oversee the overall vision for the company, but they also need to make major corporate […]
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The renewed interest in augmented reality (AR) and virtual reality (VR) within enterprises seems to promise the ability to transform the “business-as-usual” landscape. These once-futuristic technologies are now gaining practical momentum and driving innovation across industries with multiple use-cases and application scenarios blossoming. In fact, according to Statista, the number of users leveraging AR and […]
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Although it’s been a little over three years since the business world moved to a hybrid model, enabling (and ensuring) seamless communication and collaboration is still a challenge for many. Despite massive investments in workforce productivity tools and AV solutions, not all meetings are effective, positive, or fruitful. And one of the main reasons for this is the […]
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India’s retail sector is expanding at an accelerating rate, making it the fifth-largest retail destination in the world. According to a report by BCG, the industry will likely surpass USD 2 trillion by 2032, growing at a CAGR of almost 10%. This demand has increased as a result of online shopping, which has given today’s consumers new opportunities […]
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In this digitally-driven culture, where the internet provides instant indulgence and convenience, human interaction is becoming much coveted and rare. In such a scenario, businesses cannot afford to be anonymous or unidentifiable. To thrive and survive, they must engage with audiences, touch their emotions, and connect with them at a more profound level. Brand storytelling […]
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Modern-day conference rooms have evolved significantly in the face of pandemic-induced disruptions. They have become more agile and flexible to accommodate the needs of the remote workforce. Meeting rooms, board rooms, and even break-out rooms have evolved into multi-functional spaces where people can do more than just sit and talk. Companies now equip them with advanced tech solutions to […]
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Virtual Reality (VR) and Augmented Reality (AR) have made impactful impressions over the past few years. These technologies have tapped into the lives of smartphone users and grabbed the attention of established and emerging brands, thus making marketers and entrepreneurs look forward to investing in AR/VR development. Extended Reality (XR) is an umbrella term used […]
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